Fundraising Tip #9: Using online tools

Written by on July 7, 2010 at 11:01 am

Use Facebook, email, and online event calendars to realize every opportunity to fundraise for the MS Challenge Walk.

The MS Challenge Walk is an annual event that gives us the sense of community we need to do what we do all year round. The rest of the year, it's difficult, if not impossible, for us to get together in person. That's why online communications, such as this blog and our Facebook page, are such wonderful opportunities to complement, not substitute, that vital face-to-face interaction. Those same venues can be used to help you meet your goal of a world free from MS.

Boundless FundraisingIf you belong to Facebook, then you can enhance your profile by displaying your fundraising progress and reminding friends how to donate. See our instructions on how to use Boundless Fundraising.

If you prefer the one-to-one communication of personal email, there's a way to make that work to your advantage, too. By adding a brief reminder of your goal to the end of every email, your friends and family will find it convenient to click to your participant center and donate online. Learn how to add an email signature.

Want to make it easy to tell people how to donate online? Don't send them a really long Web address that's hard to remember. Create your own personalized shortcut.

Finally, if you are holding or organizing a fundraising event, be sure to publicize it! Add it to our event calendar, and we'll make sure all of this blog's readers and all our Facebook fans know about it.

What other online tools are you using to fundraise for the MS Challenge Walk? What online resources can we provide you to help you meet your goal?

Ken joined the MS Challenge Walk in 2005, more than a decade after his mother was diagnosed. After walking for three years and 150 miles, he switched to the support crew and now rides his bicycle along the trail, providing whatever encouragement (and snacks!) he can to the 600 walkers. He is also an alumnus of the event's steering committee and is this site's webmaster.

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