MS Challenge Walk 2012 commercial & PSA

Written by on January 18, 2012 at 11:00 am

They've done it again! You wouldn't think the incomparable experience of walking three days and fifty miles with some of the world's most amazing volunteers could be condensed so succinctly, but Brenda Neary, Marsha Harris, and Mary Esper of Red Dirt Productions have produced the following three-minute video that captures the MS Challenge Walk 2011 and promotes the 2012 event.

This 30-second commercial airs on Comcast Jan 30–March 4: 

The spot will be featured on Comcast's Web site. Comcast subscribers will be able to click through from that commercial to watch the three-minute piece in Video On Demand:

AEN-TV Sa-Su 9am-7pm
BRVO-TV M-Su 8pm-12am
ENT-TV Sa-Su 10am-6pm
FOOD-TV Sa-Su 10am-7pm
M-Su 6pm-12m
HALL-TV Sa 8pm-11p
HGTV-TV M-Su 8pm-12m
LIF-TV M-F 2pm-7pm
STYL-TV M-Su 8pm-12m
TLC-TV Sa-Su 10am-6pm
M-Su 7pm-12m
VH1-TV Sa-Su 10am-6pm
M-Su 7pm-12m

Ken joined the MS Challenge Walk in 2005, more than a decade after his mother was diagnosed. After walking for three years and 150 miles, he switched to the support crew and now rides his bicycle along the trail, providing whatever encouragement (and snacks!) he can to the 600 walkers. He is also an alumnus of the event's steering committee and is this site's webmaster.

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