What's in a podcast name?

Written by on September 24, 2012 at 11:14 am

When it comes to naming something, I'm better at quantity over quality. Whether it's a book, dog, slogan, or podcast, I'll throw out dozens of awful ideas and ask someone with more sense which one is the least bad.

Take for example these team names I proposed back in 2009, from which my teammate Tracy selected "MSChief Makers"

  • MSbehavior
  • MScreants
  • MSfits
  • MSchief Makers
  • MSery Loves Company

In the instance of launching this blog back in 2009, I started off with what Internet domain I would want to register, since a site's Web address can determine how easily it is found by both users and search engines like Google. Todd Krohne made the final selection from these candidates:

  • threedaysfiftymiles.org
  • challengeblog.org
  • challengewalkers.org
  • mschallengewalkNE.org
  • MAchallengewalk.com

Three years later, we decided to add a podcast to the show. Danielle Kempe and I had to choose from these suggested names:

  • Talking for a Cure
  • The Challenge Talk
  • Walk the Walk, Talk the Talk
  • Talk the Walk
  • The Walkthrough

It was suggested that "Talking for a Cure" might capitalize on Google searches for The Talking Dead, a television show and podcast about the AMC television series The Walking Dead. But we were launching an interview series about multiple sclerosis, not zombies, and we decided to avoid that overlap as much as possible, lest we confuse our visitors.

Once we settled on MS Challenge Talk, I went to register challengetalk.org. Like any good online business, my registrar tried to upsell me by asking if I wanted to corner the market by purchasing several similar-sounding domain names. The list of suggestions read like a thesaurus run amok:

Suggested alternatives for ChallengeTalk.org

My favorites: "Dare Chat", "Venture Talk", and "Hazard Call".

I wonder how Danielle would've felt about talking to me on any of those shows??

Ken joined the MS Challenge Walk in 2005, more than a decade after his mother was diagnosed. After walking for three years and 150 miles, he switched to the support crew and now rides his bicycle along the trail, providing whatever encouragement (and snacks!) he can to the 600 walkers. He is also an alumnus of the event's steering committee and is this site's webmaster.

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